Slim Chips is an experiment around alternative types of snack food. The consumption of junk food is very often associated to habits and social rituals that help interrupt the flow of routinary daily activities more than to the hunger impulse. The basic ingredient here is edible paper, almost nutritionless. Don’t get fat, just eat nothing. It’s like eating tasty air, available in mint flavour, blueberry, cheddar or wasabi.
This is a paradoxical product that plays with weapons like irony and nonsense thus leaving the interpretation to the bravest consumers.